
- Branding
- Brand identity
- Communication strategy
How do we create a brand that honors a soul that left young and connects us with the desire to create a better legacy for future generations?
LEGNA arose from the story of an Angel, who accompanies a family with three siblings on Earth and one in Heaven. With the aim of creating their own product that pays tribute and is the fruit of work in family unity, this wine brand from high-quality micro-vinifications was created, with a powerful purpose.
This triple impact wine is not only special for its story, but also because old greenhouses that were going to be discarded were recovered to create its winery. A percentage of the profits from sales goes to NGOs that work to improve the quality of life of children, women and the elderly.
On this occasion, we accompanied work on the brand's purpose with the intention of inviting people to reflect on what motivates them and what legacy they want to leave for future generations. Much more than a glass of good wine, LEGNA represents triple impact, unity and family.

